Marc Woodard Reflects on MirrorAthlete

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Marc Woodard Founder of MirrorAthlete

Marc Woodard
Founder of MirrorAthlete, Inc.

Sid asked specific questions regarding information I posted on our first web site in 2007.

This provided an opportunity to share more of the company’s history with readers and reflect on MirrorAthlete moving forward.

Question(s) from Sid, 

    I can’t seem to locate your MirrorAthlete pain chronicles I read back in the early years.  I remember it as a unique informational pain management website. I can’t find the chronic pain tab at your new site.  Have your memoirs been moved?  Where can I find them?  And do you still take on clients for consultation and customized fitness programming?  I’m interested to catch up and learn more on how you regained your fitness levels after injuries and chronic pain. 

    A friend of mine coincidentally lives in your neck of the woods.  He said you also produced and sold nutritional supplements under the name of Dynamic Dimensions in Tigard and surrounding cities, while offering 1:1 services in fitness assessments in the 90’s.  You also programmed specialized training routines for a fee.  I’m looking for answers to keep the muscle mass I’ve worked so hard to achieve.  But now feel I’m losing ground because of back pain.  Although I’m working with my doctors and yet another fitness trainer, they don’t have that unique pain management perspective and experience I remember you had.  I see you’re on LinkedIn, FaceBook, and Twitter and also a city councilor in your home town since 2011. 

I do walk miles daily. Best aerobic activity one could perform daily

I average 55-60miles/week. Best aerobic activity for fat burning, body tone and muscular endurance and cardiac health at any age.

You appear to look fit, healthy and productive.  I also hear you’re walking over 8-12 miles daily on a regular basis.  I’d like to read the rest of your story and learn how I can get back on track with my strength training routine and other activities. 

Sid, your memory of the site and what I was doing years ago is impressive.  This caused pause to reflect on the makings of a company and personal growth.  Thank you for providing an opportunity to share more history and update our readers.

I began MirrorAthlete as an informational site to show how to alleviate and manage pain and still achieve fitness goals.  At that time I was also learning how to write and become a webmaster due to injury and years of limited mobility.  I focused on pain management because at the time I was injured with weight bearing and radiating nerve pain and other issues you apparently recall.  Those Chronicle entries read like a memoir reflecting upon better days.  And how I’d apply pain threshold limits using unique exercise and range-of-motion technique to increase fitness levels.  Then eventually regain my former fitness levels and physical abilities.  We’ll leave it at that… Most of “how” I got through the mental, physical and spiritual pain challenges is now divulged in a ~350 page manuscript soon to be published.

Initially I didn’t plan to make what I started a business when I began the MirrorAthlete pain chronicles.  I only knew I wanted to reach out and help others that were going through a similar physical adversity challenge.   At the time writing gave me something to do, kept my brain working and to remain productive somehow with limited mobility.

I also understood the value and application of continuing education, self-referred physician consultations and medical research data and information.  If there were solutions to be found, maybe I could fix a broken body full of pain.  And through sharing others might benefit.  Then one day I could put that information in a book and reach more than a few clients.  These actions ultimately changed my career path and the way I viewed life and the world.

At the time, I didn’t reveal to most including family and friends the encompassing battle I faced for years working through painful and depressing disability…  Eventually I found natural solutions to heal and much more about our industries, marketplaces, consumers and world commerce.  I also know there are mega-industries that don’t want a majority of you to learn what I found to get well.  Why?  Because it would impact and change generational values, habits and behavior.  In short, eventually cripple their power and control over social, political and economic matters.

Marketplaces are globally connected.

Marketplaces are globally connected economically, socially and politically.

To answer your question directly, the pain center tab link contained the pain chronicle memoirs throughout 2007 and those entries remained until early 2008.  I ran that journal for just over a year.  The chronicles also conceptualized my thoughts on a unique fitness trainer-consultant book. I jotted down those ideals in a notepad during a 1999 Mexican Rivera cruise while on vacation.  A book was one of those bucket list items.  Little did I know ‘those notes’ would be pulled sooner than later to write a manuscript.  It would also become larger than any project I’ve undertaken and harder to put into words than ever imaged.

Love Cruises. Coming back from Alaska. Last stop Victoria B.C., Canada. I walked a couple miles to get the shot, then walked another 4 to the heart of the city.

Love Cruises. Coming back from Alaska. Last stop Victoria B.C., Canada. I walked a couple miles to get the shot, then walked another ~ 3 into the heart of the city.

In early 2008 I decided to pull the MirrorAthlete Pain Chronicles from the site to begin writing the manuscript in hopes a publisher might take interest.  “Why not, it wasn’t as if I was going anywhere soon stuck using a wheelchair, crutches and cane.”  I wrote many manuscript versions, but lacked a creative vision and writing style.  For the most part I was a technical and communicative writer throughout my military and corporate career, not a creative one.  Two very different and distinct animals.

So there you have it.  It took years of failed articles and manuscripts to learn how to connect the industrial consumer dots, share my expertise in fitness and health matters, while writing with a factual-narrative flare to capture reader interest and imagination.  I look back at those Chronicle entries and early publications from 2007-2010; the writing style and grammar wasn’t good but the content had competitive potential.

In 2011 I nearly quit writing.  Those early manuscripts literally went up in flames.  But not the hundreds of chronicle pages I saved in archive files.  Those stories represent everything MirrorAthlete could become.  I knew something was missing to make the connection and conversion from “original MirrorAthlete concept-to-chronicles-to-book.”  Eventually I’d figure it out and the result would be a fantastic educational and thought provoking fit-healthy lifestyle, trainer-consultant book for all demographics and generations.

Luckily one day in early 2012 while on a long walk, a light bulb went off in my head.  I figured out what was missing.  It was a principled philosophy of tenets I believed in, lived by and provided to my clients.  I should have seen this years ago, but I didn’t.

Jefferson Library within Congressional Library Washington DC

Jefferson Library within Congressional Library Washington DC

If I would have taken a philosophy course in college maybe I would have got it sooner than later.  Oh well, a decade later is better than never.  Once I incorporated those principles into the umpteenth manuscript “I don’t know I lost count.” I knew I had something a publisher might take interest in.  This is when the real work began.  The publisher sent it back, you know “my umpteenth manuscript” with 550 change requests.  What a defeating blow to my ego!

Authentic Medieval Swords & Armor

Putting my pride aside, I had to make a decision.  Quit or press on.  I’ve never quit anything I began without exceptional effort to achieve a win.  Of course we don’t win at everything in life.  However, I know without trying, you never know what you’re made of and what can be accomplished.  So it’s no surprise to anyone who knows me well.  I don’t quit easily, especially when motivation and passions run high.

Now 4 years later I’ve learned how to write a book, build and maintain a website, edit and publish articles online [a continuous learning process].  I’m now in the final stages of detail required for book publication.  The manuscript now fully incorporates our 18 tenets listed below.  These are the beliefs I lived by as a fitness trainer and instructor and used to develop customized fitness programs for clients.  Currently, my role in the company is a healthy lifestyle writer-consultant for MirrorAthlete Corp.

MirrorAthlete® Principled Fitness and Healthy Lifestyle Philosophy is based on these 18 tenets by Marc Woodard

1   “Optimize fitness results by defining and relating to applied fitness practices.” 

2   “When kids value healthy habits future generations benefit.”

3   “Working muscle metabolism prefers specific fuel mixtures to optimize fitness results.” 

4   “Due diligence prior to purchasing fitness product or services is wise.” 

5   “Balanced food nutrients and activities sustain health and fitness levels” 

6   “Consumer needs and wants determine the marketplace supply and demand.”

 7    “Removing a bad habit may require a substitute practice to achieve the objective.” 

8   “Man adds hyper palatable ingredients in foods that addict and harms health.”

 9    “Relating to lab results can influence lifestyle change and consumer choice.”

 10   “Successful Weight Loss does not Require Abstinence from the Foods you Love.” 

11   “Select’ Cooking Fats Benefit Weight Loss, Health and Fitness Goals.” 

12   “Childhood experiences influence adult habits and behavior.” 

13   “Commit to healthy lifestyle and achieve fitness goals.” 

14   “Chemically and genetically engineered foods are bad on health.” 

15   “Healthy lifestyle releases body chemicals that support well-being.” 

16   “Oxygenate the body, burn more fat and lower risk of illness and disease.” 

17   “God’s universal design shows us how to live happy, healthy and long lives.”

 18   “Relative exercise programming optimizes fitness and health and lifestyle results.”

I’ve included similar pain chronicle stories in the book manuscript never seen by anyone including my family.  They are documented at the end of each chapter under “Personal Fitness Challenge.”  The chapters’ content is also backed by hundreds of professional citations which substantiate MirrorAthlete unique principled philosophy.

And to make it a more entertaining read there are ~50 satirical cartoons and tables and charts.  Humor is good for the encompassing being.  And our cartoonist John Fiedler does not disappoint.  Reacquaint yourself with our home website and learn more about the book project and release date.

Sid, “you won’t have a long wait to hear the rest of the story.”

I’ve pushed off the publication of this manuscript for personal and family reasons throughout the last 3 years.  However I can say in all honesty the book is 95% complete.  I still need to perform one last editorial review before sending it back to the publishing house for their final editorial critique.  Also I have not written the conclusion, or finalized the front and back inner/outer cover text and art.

Marc at the capital.

Marc at the capital.

I am accepting book endorsements at this time from professionals in related fields.  Especially in fitness, nutrition, health, medical, sports training, exercise science [physiology], vocational rehab, natural healthy lifestyle products and services, etc.  Simply send your bio, or [LinkedIn Link] and why interested in endorsing our book.

If selected you’ll receive ‘select’ sample chapter writings of our manuscript.  And if sample writings meets your endorsement requirements and approved by mirrorathlete… you’ll be given personal-company recognition with ‘your’ approved endorsement statement on back of our book cover.

Send book interest and endorsement request to:  marcwoodard@mirrorathlete.com

The book release date was recently listed 2nd quarter 2016 at our website.  Now a new release date, 1st quarter of 2017 has been agreed upon per Corp., annual minutes of the meeting.  I’m very hopeful this new deadline will be met.

My wife often asks when it will be done.  I simply reply, “It’ll be ready when it’s ready and not before.”  I’ve also had other writer’s say, “You know Marc it will never be good enough in your eyes.  ‘Just submit it, let the publishers tweak it in the editorial process and get it published.”  I’ll admit I’m a much better writer and editor than those earlier years.  However the quality of content and terminology must be consistent, relative, interesting, up-to-date, and valuable to all consumers and thought provoking enough to stand the test of time.  These are my standards which I will not compromise and will ensure this book is second-to-none in class.

I know the quality and competitive writing style and consumer value is there.  I’ve read each chapter a hundred times over.  And to tell you the truth the content is captivating to a point where I look forward to a reading it again, as I know others will.  Why? I teach anyone how to apply the skill-sets I spent a lifetime learning through simplified, interesting topics and client and consumer examples anyone can understand and relate too.  Then readers will often refer back when healthy life choices and changes require guidance through timeless literary consultation.  And for those struggling with physical, mental and spiritual adversity I believe the “Personal fitness Challenge Stories” at the end of each chapter will resonate on a personal level and be of great support, motivation and comfort to all who need and want to improve an adversity situation and live life to the fullest.

To stay up-to-date on our book project and monthly articles publication, click on Book Project Details, or 1st Book Release Update links.  Also learn more about topics of interest within our publications repository and/or subscribe to our free self-published articles at MirrorAthlete Fitness Secrets.  Also visit MirrorAthlete FaceBook page and “Like” us and share this exciting book release news.  Follow us on Twitter.  You can also visit our home site.  To learn more on Marc Woodard Bio, visit LinkedIn.

    Sid’s final question.  “Do you still take on clients for consultation and customized fitness programming on-line, visits or by phone?” 

No I haven’t taken on any clients, instructed fitness classes or manufactured supplements for some time.  My focus in 2007 was to get back to my Exercise Science roots.  First help myself, thereafter find a vehicle to share the knowledge I’ve learned and show others how to live life to the fullest.  There is so little time in life to give something back to others.  I had a story of immense value to tell and I wanted to share it.  A book was the best way to spread these principled fitness and healthy lifestyle truths from a fitness trainer and healthy lifestyle consultant perspective.

Now thousands of consumers will have a 1:1 consultant guiding them in natural fitness, health, wellness, nutrition, well-being, longevity, consumer safety and anti-aging best-in-class practices.  Including hard to find insider secrets the mega-industries hope you never find.

After the book publication maybe I’ll venture into new MirrorAthlete business opportunities.  For now I’m grateful and content living life to the fullest while giving back to my community as a local politician, writer and family business consultant.  I hope you continue to follow us and chime in through social media, etc.

Sid, thanks so much for this opportunity to share more history in the making with our readers.  Also I know when the book is published, everything you’re looking for and more will be there.

If any subscriber has a unique question, or article ideal simply send email to: marcwoodard@mirrorathlete.com and it may be published in our monthly newsletter.

Good health to you and your family!

Sincerely,

Marc.

Marc T. Woodard, MBA, BS Exercise Science, ARNG, CPT, RET. 2016 Copyright. All rights reserved, Mirror Athlete Inc., www.mirrorathlete.com, Sign up for your free monthly newsletter.

About Marc Woodard

As a previous corporate employee and retired Army officer, I've spent many years taking care of my career goals and financial security.  It is now my time to give something back to my community. Without a healthy mind, body and spirit it is really difficult to move forward to achieve great things in life. To share information is something everyone of us are capable of doing. And to share fitness and health related information with your children is the best thing you could do for them and your community. Saving the health of our nation one person at a time is our goal. Learn more about Marc Woodard @ LinkedIn https://www.linkedin.com/profile/view?id=107574528&trk=nav_responsive_tab_profile_pic Good health to you and your family.
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